1. Womenswear
  2. Ted Baker

Ted Baker Womenswear

About Ted Baker

Ted Baker grew from humble beginnings as a shirt specialist in Glasgow some 20 years ago and is now one of the UK’s fastest growing lifestyle brands. With quality, attention to detail and a sense of humour at the core, the brand has earned the reputation as “No Ordinary Designer Label” and continues to develop globally.

Ted Baker is actually a mythical man, created by brand founder Raymond S. Kelvin — or “the closest man to Ted”. Ted Baker is a traditional English lad. He enjoys fishing, travelling, dogs and partying and always knows the right thing to wear and the right thing to say. Because the Ted Baker does not rely on advertising, it is thanks to Ted, that the brand has been able to build success based on a personality, word of mouth and a strong brand image.

Often, sticking to trusted designs and shapes, Ted Baker reinvents key looks each season, reflecting on the timeless quality of the brands signature style.