New denim brand alert: Agolde

Updated: Jan 21


The new denim brand your wardrobe is looking for.


Our ladieswear buyers spent months looking high and low for a premium denim brand that doesn’t just offer boyfriend fit jeans, but excels and dominates the market. We travelled to Copenhagen, Paris, Milan and London looking out for a brand that offers comfort and style, two key factors we believe denim should always have; there’s no need to suffer for style.


Above and behold, we found what we believe to be the best out there. After trying and testing some different styles and wearing them on the shop floor (have any of you spotted us wearing them?) our new little brand is dropping into store in January!


Meet Agolde, an L.A based brand who work with the best fabric and technical manufacturing there is, while not suffering on style; with each piece inspired by vintage classics. Agolde pride themselves on creating denim to the highest caliber, and we can’t wait to show you how they are going to change your denim-wearing lives.


Say goodbye to rigid denim and bad fits. Say hello to comfort and authentic styles.


Meet the styles below:

Riley is your classic, true denim vintage wash. When we say high rise, you say how high can you go? Riley sits at 11 1/2 inches so she’s sure to suck you in at all the right places while still staying slim throughout the leg, giving a true vintage ‘mom’ fit jean.


A favourite from our ladieswear buyers, Parker is a boyfriend fit jean that you won’t want to take off. Parker sits at your waist and has a straight leg, so she sits perfectly with your trainers for ultimate day off attire. Shop Parker in a washed black and light wash blue heading into summer.


Meet your classic mom jean with a twist. Offering a new modern take on denim, this asymmetrical design is high rise with a relaxed leg that pinches in the waist; making it the ultimate statement jean, that looks great paired back with a simple tee tucked in.

(*coming soon)

Always struggled to feel comfortable in denim shorts? The Parker short is our solution to this; purposely cut looser around the thigh to give the illusion of slimmer legs, this short also features a high rise and vintage wash for ultimate summer style. Get your hands on them come summer.

(*coming soon)

Like what you’ve heard?


If all of this wasn’t enough, Agolde are committed to being thoughtful in the creation of their denim by using advanced methods to reduce their imprint on the environment, including laser technology and high-efficiency wash methods. This means Agolde aren’t just taking care of our wardrobes, but for our future as well.

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